Blogging is a great way to get started making money online, but it takes work. All good things come with some effort, right?
Doing nothing is the absolute worst thing a new blogger can do. Yet, that’s exactly what happens to many bloggers when they first get started. While trying to get their blog just perfect, they do nothing and, instead, spin their wheels and go no place…slinging mud the whole time!
Meanwhile, they get frustrated, their dreams fade, and they end up giving up before they even get started. It’s sad, especially since many of them are talented writers, passionate about their topic, and have a lot to share with the world.
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What Are 4 Simple Tasks A Blogger Can Outsource?
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You might be asking yourself: What’s the difference between Email Marketing 1.0 and Email Marketing 2.0? Or What’s so great about Email Marketing 2.0? Well, hopefully I can answer some of your questions here.
Email Marketing 1.0 (regular old email marketing) means that you’re sending the same email and the same message to everybody, no matter what. Email Marketing 2.0 is smarter and adapts your message accordingly, automatically.
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Email Marketing 2.0
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Marketing…the word can strike fear in some, causing them to hide under the covers, while others put on their gladiator armor and are READY to strike it with their sword!! What does marketing do to you? What do you think of when you hear the word? Cold calling? Door to door sales? For a lot of businesses, during the dog days of summer business slows down. Now is a great time to look at your own marketing and implement (or change) your marketing strategies.
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And The Word Is…Marketing
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Here we are midway through 2010 and it definitely feels like summer here in Georgia! I’m very thankful to be a Virtual Assistant, where I can sit inside with the air conditioner during the heat of the day!! Heck, even early morning and evening have been hot and steamy this week!
But enough about the weather… As I said, we are midway through 2010 and now is a great time to stop and evaluate where you are in your business. You know, evaluate whether you’re on target with increasing sales by 10% or sending out a weekly newsletter or posting on your blog at least a couple of times a week — whatever your first of the year goals were. Have you checked yourself yet?
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Mid-Year Tune Up
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When you started your business, you knew that you would have to have the online traffic to make it a worthwhile venture. With your marketing plan, ideas were already recorded to help that become a reality. Here’s one you may not have thought about: newsletters. They bring the reader into the “know” and that could mean dollars and cents to you.
A business website gives visitors the basics of your operation. You want to use your resources to tell them about what you do and why they need to do business with you. There is not always enough space to put columns or tidbits that would be important to readers but not necessarily part of your main marketing agenda.
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Newsletters: Create A Feeling Of Community With Your Readers
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How do you build trust with others? You get to know them and find out what they are all about. While that’s easy face-to-face, it can also be done virtually if you are willing to work at it. But why is it important to build trust with your virtual peers?
Building relationships with your readers is vital to your business. Remember that your goal is to make money and for that you will need people to visit your site. But visiting your site is just not enough in and of itself.
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Why Are Relationships With Readers Important?
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How do you build trust with others? You get to know them and find out what they are all about. While that’s easy face-to-face, it can also be done virtually if you are willing to work at it. But why is it important to build trust with your virtual peers?
Building relationships with your readers is vital to your business. Remember that your goal is to make money and to do that, you need people visiting your site to start with… But visiting your site is just not enough in and of itself.
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Why Are Relationships With Readers Important?
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Visit Reader Blogs and Get to Know Them
Readers visit your website or blog each day. They are there for information. They may keep coming back because of your charm or wit or just to get to know you better before they try your product or service offerings. Let them know that you are real person by returning the favor and visiting them too.
Everyone is a REAL person but not everyone comes off like they are. Business owners who intentionally stay aloof from their readership set themselves up for all sorts of scathing comments. They are like royalty in ivory towers – high and unreachable.
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Do You Know Your Readers?
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