Aug
11
You might be asking yourself: What’s the difference between Email Marketing 1.0 and Email Marketing 2.0? Or What’s so great about Email Marketing 2.0? Well, hopefully I can answer some of your questions here.
Email Marketing 1.0 (regular old email marketing) means that you’re sending the same email and the same message to everybody, no matter what. Email Marketing 2.0 is smarter and adapts your message accordingly, automatically.
Jul
27
The Internet has become a way of life for 75 percent of the population in the United States (according to Internet World Stats). But how reliable is the information they’re seeking and you’re finding?
The recent stories of Shirley Sherrod are a real life example of how misinformation on the Internet can harm someone. In this case, a blogger posted a portion of a speech she had given which made her appear to be racist. Shortly after, she was forced to resign as Georgia State Director of Rural Development for the United States Department of Agriculture. This is the short of the story — there are a whole myriad of other issues involving this case, which I won’t get into in this post because this is about being aware of the Internet and the misinformation it provides.
Jul
6
Yesterday started out a good day…. I was taking the day off in celebration of 4th of July. Late morning I was searching the Internet for a recipe — yes, I was going to cook — when McAfee started popping up that it blocked this Trojan and that Trojan. What??!! I was just looking for a recipe!!
Then next I get a window pop up called Defense Center Installer and to click okay to continue installing. No!! Not what I want!! Then another window — Windows Security Center warning me I don’t have any antivirus installed and yet Defense Center Installer telling me I need to uninstall my current antivirus software before it can install.
May
12
Awhile ago I was busy building products and a shopping cart in Infusionsoft*. While I’ve worked in Infusionsoft for about six years, and I’ve worked in the shopping cart area previously, this was the first time building it from scratch.
The client did have a shopping cart in 1 Shopping Cart and had an organized spreadsheet of his products, both made organizing and building in the new system easier. Before starting this project I didn’t have a checklist of steps, but since I anticipate having other similar projects, I made notes and created questionnaires and checklists that I can use the next time.
Mar
22
So you’ve decided to hire a VA and delegate? Now what? How do you go about it? How do you know if you’re getting someone reliable? With literally thousands and thousands to choose from, how do you know you’re not hiring some fly-by-night company? Just where do you start?
Well, here are some steps you can take to help you find just the right person.
First, make a list of the tasks you want to delegate to a Virtual Assistant. There are Virtual Assistants who specialize in certain areas — such as Search Engine Optimization, Social Media Marketing and Shopping Carts — or certain programs — such as Infusionsoft, 1 Shopping Cart and Top Producer. I specialize in Infusionsoft.
Feb
25
Whenever I hear that, I think of the old Fox 5 news commercial in Atlanta: “blog, blog, blog….blog, blog, blog”…blah, blah, blah….blah, blah, blah. They were advertising their new blog and encouraging interaction between viewers and the newscast.
You’ve read about the importance of blogging for your company and the importance of commenting on other blogs, but how do you organize it? How do you know who to follow? What is following?
Jan
29
You’ve heard what assuming can do, right? But what about if you assume your business tools are working properly…and they’re not? What happens when a prospect calls and your voicemail system isn’t working properly? Or what if a prospect visits your website or blog, and gets an error?
It can happen. Just because it works today does not mean it will work tomorrow!
Jan
14
Originally Published: 2/27/2009
When you hear the word discipline what pictures come to mind? Perhaps a parent disciplining a child who has done something wrong? Maybe military personnel being disciplined for a bad act? Or maybe you think of someone disciplining themselves on the foods they eat and the activities they do to lose weight?
The word “discipline” can have several meanings. The meaning I’m discussing today is pertaining to a business owner, entrepreneur, solopreneur — you name it. In what ways does a business owner, entrepreneur and solopreneur require discipline?
Jan
13
Originally Published: 2/23/2009
Communication is an important piece when working with a virtual assistant — or when working with any subcontractor. While in some cases we do perform “miracles,” we are not mind readers.
To have a successful working relationship with a VA, it is important to communicate. If there are specific elements of a project you want included, communicate those. If there are deadlines that need to be met, communicate those also. All relevant facts should be communicated to the virtual assistant. Do NOT assume that your virtual assistant is thinking along the same lines as you and will know all those elements of the project. What you might consider an important piece and a can’t-live-without piece of the project might be something the virtual assistant sees as something that doesn’t need to be included.
Jan
12
Originally published: 1/11/2010
Here we are beginning Week 2 of 2010! How are you doing? Are you still giddy and excited about the prospect of 2010? Or are you feeling overwhelmed and back into your regular routine? Do you remember your goals for 2010? Or are they tucked away in a drawer?
The first week of 2010 was very productive for me, and the second week is moving along at the same pace (yes, even though it’s only Monday — you should see the check-offs!). Organization and time management are HUGE when trying to stay focused and move toward your goals. For my time management, I use time boxing. Click here to read my previous post on time boxing.
Jan
12
Originally published: 12/21/2009
I don’t know about you, but for me, this time of year is c-r-a-z-y!! It is busy, busy — preparing for the holidays, reflecting back over the past year — the good, the bad, and the ugly — and preparing for next year.
There were some goals I didn’t meet and others I did. I didn’t take as many training classes as I would have liked, but I did continue to delve deeper and deeper into Infusionsoft, a web-based program I’ve worked in for several years, and dabbled in WordPress, as well as WishList Member. I did meet my goal to write a newsletter twice a month; however, fell short on my blog. The blog is on the list for 2010 – redoing it using WordPress and being more consistent with writing.
Jan
12
Originally Published: 3/29/2009
Several months ago I came across the term time boxing. I looked into it and set the practice into motion. It has been a life saver!
If you ever feel like you don’t accomplish enough in a day or feel like you’re spinning your wheels, keep reading. Time boxing can help you be more productive and help you feel like you’ve accomplished something.
Jan
12
Do you wish you could clone yourself? Do you wish there were more hours in the day? Do you wish you could spend more time building your business? Is your business running you?
If you answered yes to any — or all — of these, you need a Virtual Assistant (VA)!! A Virtual Assistant can help you gain hours, help you build your business, and work side by side with you….virtually, of course.
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